The Power Of Light At The Sole Of Your Feet

Adidas and Kanye West don’t make footwear only for athletes, gymmers, or fashion freaks, some Yeezy shoes come with features that help you (literally and figuratively) shine in the limelight too. No, we aren’t talking of those shoes for kids that blink with lights when used, these are shoes that reflect light from any source, especially in the dark. 

In this post, we’ll discuss how these reflective Yeezy shoes are so popular and how to get them.

Which Yeezy shoes have the ‘power’ of reflection?

The most famous Yeezy sneakers out there, the Adidas Yeezy Boost 350 V2, comes with Adidas’ patented PrimeKnit technology which is designed for a snug fit. It comes with unique fibers that reflect light in the dark. The Yeezy Boost, launched in June 2015, was and still is Adidas’ most successful sneaker model. So much so that many sneakerheads keep it under lock and key, as these shoes have a high resale value which appreciates overtime on the gray market.

However, as is with anything of great value, those looking to buy Yeezy online have a hard time getting their pair. Adidas has limited drops of new Yeezy Boost 350 V2 and other models which isn’t enough to meet demand.

Reflective vs. non-reflective Yeezy shoes

Some people have this misconception that every Yeezy Boost 350 comes with reflective powers. Adidas has released various versions of the Yeezy Boost 350 V2, some are reflective while others aren’t. In fact, Adidas had even dropped a special version of the Yeezy Boost 350 which actually glowed in the dark, the hard-to-find Yeezy Boost 350 V2 EG5293.

How to identify ‘fake’ lights at the sole of your feet

With each reflective Yeezy Boost 350 coming for more than $250, there are high chances you could be scammed when you buy Adidas shoes online from the wrong source. 

  • Original pairs of Yeezy 350s will never come with blotted/ink bled size tags
  • Each Yeezy Static Box has a unique barcode. Upon scanning, you would find a unique code for each shoe and size that is unique also for each colorway. You can run a simple Google search for the barcode, if nothing turns up, you can be sure it’s a fake.
  • On the outsole, each Yeezy 350 comes with a unique ‘bubbly’ BOOST sole where the design is consistent and without differentiation. If there is no design consistency, it is surely a fake.

Reflective vs. Non-reflective Yeezys- The Numbers

We cannot compare the popularity of reflective vs non-reflective Yeezy’s, almost all of them sell out within minutes. In fact, many sneaker fanatics consider it a privilege to buy any Yeezy footwear (Be careful from where you buy your Yeezy’s, it might be quite late by the time you realize you’ve been cheated with a fake). 

If reports online are to be believed, Adidas only releases about 20,000 pairs of each Yeezy model and colorway. Add to that the previous hype over these sneakers, and there is intense competition to buy a pair. Even here, at Sole Seriouss, we have had certain Yeezys sold out in a short time due to immense demand.

When the Yeezy Boost 350 launched, it is said that sales were so good Kanye West earned roughly a million dollars in a minute. No wonder why scamsters go to great lengths to make fakes that try to ape the originals.

Wrap Up

The Yeezy Boost 350s have been designed to cater to those yearning to stand out. For some, buying the latest reflective Yeezy Boost 350 V2 is an aspirational purchase, a pair that is as rare as a white elephant. For those who want to shine in the limelight (and in the dark), do visit our best online sneaker store for the best deals on reflective sneakers and also on non-reflective Yeezy sneakers.