Superplastic is a global entertainment and collectibles brand founded by Paul Budnitz and Huck Gee, known for its limited-edition designer toys, digital art, and virtual influencer characters. The company merges pop culture, fashion, and Web3 innovation through collectible vinyl figures and collaborations with artists, musicians, and brands such as Gucci, Gorillaz, and Fortnite.
Superplastic’s characters—like Janky and Guggimon—exist across physical and digital worlds, blending storytelling, design, and technology. The brand has pioneered the fusion of collectibles with digital culture, NFTs, and animation.
Representing the future of creative collaboration, Superplastic stands at the intersection of art, fashion, and technology—where collectibles become living expressions of modern pop culture.
Superplastic
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