Wasted Youth is a Japanese streetwear label founded by VERDY, the visionary designer behind Girls Don’t Cry and creative collaborator with brands like Nike, Human Made, and UNION Tokyo. The brand’s name reflects the rebellious energy and freedom of adolescence—celebrating imperfection, creativity, and the pursuit of individuality.
Known for its punk-inspired graphics, patchwork designs, and bold slogans, Wasted Youth draws influence from skate culture, DIY art, and underground aesthetics. Its Nike SB Dunk Low “Wasted Youth” collaboration stands as a modern classic, symbolizing raw authenticity and youth rebellion.
Wasted Youth embodies the spirit of resistance and creativity—representing a generation that refuses conformity, embracing art, music, and fashion as tools of self-expression and cultural defiance.
Wasted Youth
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